PORSCHE DESIGN – FUTURE RETAIL
Conception and development of an innovative retail concept with a clear design language and customer-oriented approach as well as an open, warm and inviting atmosphere. The aim is to create high quality of stay and to let the passion for perfect form, innovative materials and highest functionality be felt in every detail. The first prototype of the new concept has been realized in the City Store Frankfurt. NEST ONE is responsible for the concept, the planning and the implementation. All conceptual and planning measures are prepared in a guideline as a basis for a global rollout.
Photos: © Jules Esick